Jennie Sue

Product Growth Advisor. Video Games Partnerships and Publishing

Previous: Forte, Warner Brothers, DeNA, Sega
Pacific Time (US & Canada) (GMT-08:00)
Growth Marketing
Things I can advise on:
  • Strategic Game Publishing Advisory: Provide insights on forming strategic partnerships, aligning Go-To-Market strategies from beta to launch, ensuring platform readiness, and conducting gap analysis for portfolio alignment.
  • Web 3.0 Games Publishing Strategy: Offer strategic guidance on Web 3.0 games publishing, focusing on integrating traditional retention and engagement metrics into a product-focused value proposition for publishing success.
  • Generative AI Utilization Training: Teach the basic principles of generative AI, demonstrating practical applications and guiding on how to effectively integrate AI tools like ChatGPT and Perplexity in growth marketing and operational strategies.


With over 15 years of experience leading partnerships and business development at top gaming companies, including Forte, WB, DeNA, 2K Games, and Sega, Jennie has executed over 100 mobile and console game launches and established strategic partnerships with major mobile platforms such as Apple, Google, and Amazon. Her deep experience in the complexities of games production, operations, strategy, and customer success enables her to bring a unique blend of expertise in managing teams, developing and launching gaming products, optimizing business processes, and driving growth through data-led strategic partnerships.

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