Executive
$
160
$
250
Free
|
|
|
30
min
1
hour
15
min

Xavier Bourlard

Sen. Growth Director Ad Innovation & App Retargeting

Previous: YouAppi Smadex (Entravision)
GMT+1 (Spain) or GMT-6 (Mexico)
Growth Marketing
Monetization
Executive
Things I can advise on:
  • Business development strategies for Mobile Ad-platforms: (Adnetworks, DSPs, etc.)
    - Go-to-market strategies in EMEA
    - Building Sales pipeline (lead mapping, KPI goals, etc.)
    - Revenue growth strategies
  • Sales Team coaching
  • Build international BD/Sales teams in full remote

About

  • With over 15 years of experience in the Adtech industry, I've been instrumental in launching and expanding Sales and Operations divisions for Mobile Adtech companies across Europe and LATAM, focusing on creating new revenue streams and fostering growth.
  • Holding roles such as SVP of Business Development and Programmatic Growth at Entravision, I spearheaded the formation of teams from scratch and secured significant market shares by transforming emerging products into strong market contenders.
  • A strategic leadership approach, combined with a dedication to synergy and collaboration, has been pivotal in guiding teams towards achieving collective objectives.
  • Expertise in Mobile Programmatic Advertising, Digital Advertising, and Mobile User Acquisition underscores a career committed to fostering strategic partnerships and leading teams to success, reflecting a deep-seated commitment to innovation and excellence in the Adtech landscape.

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